Social Media Conference 2011

See all information and downloads of our Social media conference held on 2011

Program 2011

What is Social Media Marketing?

1. “Academic selection and information behavior on the web“ – presentation of the EDU-CON-study 2011

Dr. Gertrud Hovestadt (Director EDU-Research)

Kristina Jäger (Bachelor of Arts)IMG_5746

2. How does Social Media influence the career decision?

Robert Marzell (Graduate Economist)
Otto Pompe (Sociologist M.A.)

Entscheidungsmuster 2011

3. Strategies for Higher Educational Marketing

The role of design in the Social Web

Michael Schulte (Bachelor of Design)

Design & Communication 2011

Measuring Social Media campaigns

Jens Wösten (Computer Engineer)IMG_5860

Social Media Tech Talk 2011

How to write for Social Media

Marc Hildebrand (Lecturer)

How to write for a Social Media Brainstorming 2011

4. Strategies for Higher Educational Marketing

Instruments for Higher Education Marketing, Challenges and approaches to solutions

Dr. Peter Stegelmann (Managing Director EDU-CON)
Gina Kunk (Apprentice in Media Design)

Strategies in Higher Educational Marketing 2011

5. Final part

Dr. Peter Stegelmann (Managing Director EDU-CON)